Genelec adds atmosphere to motorsports hub
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Japan - ARTA Mechanics & Inspirations is a converted warehouse in the Shinkiba area of Tokyo that serves as a hub where visitors can immerse themselves in the complete ARTA brand experience. The installation of Genelec’s 4000 Series loudspeakers throughout the space elevates that experience.
ARTA's journey began in 1997 as a project aimed at nurturing world-class drivers. Born from a collaboration between Japan's leading F1 racing driver, Aguri Suzuki, and leading Japanese car parts manufacturer, Autobacs Seven, today ARTA is the largest racing team in Japan. Aside from its racing endeavours, ARTA is also a recognisable brand with a range of high quality, luxury products to its name including custom cars, watches, and apparel. The inception of ARTA Mecha