£1m Mercedes to Balance On Needle Tower

As part of the Goodwood Festival of Speed, Edwin Shirley Staging, the international staging and structure specialist, has built a bespoke 30m high needle-shaped tower, from which a £1 million Mercedes Benz Gullwing car will be balanced to help celebrate the luxury car company’s Centenary. The car will be placed on its nose and will be on display to visitors during the three-day motor show.

The ESS structure has been specially designed by Gerry Judah, the renowned designer behind such projects as the model of Auschwitz in the Holocaust Galleries at the Imperial War Museum and Linkbridge 2000 in the Woolwich Dockyard Estate, as well as last year’s central display at Goodwood. Patrick Woodroffe, known worldwide as a leader in lighting design and whose recent projects include Lord of the Dance II and the Rolling Stones tours, is lighting the structure. The festival, which opens on July 6, is motor racing’s equivalent of Ascot or Wimbledon and is Europe's premier Historic Motorsports event, featuring classic roadsters from the 19th century as well as today’s ultra-modern racing cars.

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