The International apparel retailer, turned to the Leeds based company to help fulfill the brief that was to "bring the Timberland concept store to life through an engaging and emotional approach".
The giant video wall using the new Samsung screens, measuring 6.2m x 3.5m (36 x 46" screens), designed and installed by the company plays an integral part of the new Daiziel & Pow designed store and is used to showcase the latest seasonal outdoor experience stories. The large display screen takes centre stage on a recessed bulkhead at the front of the store and provides a stunning 11,520 pixel by 6,480 pixel digital canvas.
In step with all Timberland stores around the world, the new space is designed to reflect the company's long-standing commitment to sustainability. The screens are environmentally efficient - they are thinner and lighter - 29mm thick and 12 kg per panel and utilize a maximum of 100watts power per screen that, when compared to standard video walls, means they use up to 50% less energy.
MD of 53 Degrees Rod Pallister comments, "We are obviously very proud to be the first UK design and installation company to have installed the new Samsung panels. But our real excitement centres round the opportunities this new product offers to our client's. This new product represents a major step forward for video wall technology, the picture quality is second to none, the thin light screens provide ease of installation and the green credentials make this a stand out display product for anyone thinking of using digital display technology."
(Jim Evans)
