UK - A.C. Lighting Ltd has recently completed an exclusive six-week training programme for new trainee sales executives to join its UK and Export sales teams. Trainees have been given a comprehensive induction to the entertainment technology industry, from cables and connectors to state-of the-art lighting control consoles.

The intensive training programme was designed to provide considerable insight to all aspects of A.C. Lighting's business, from individual products through to hands-on exposure to the entire sales cycle. By drawing on specific product range expertise within A.C. Lighting, key employees imparted their valuable knowledge from years in the industry to create customized training modules. In addition, many of A.C. Lighting's suppliers were able to provide representatives for the programme, offering informative demonstration of the features and benefits that their company's products and solutions had to offer.

In response to the success of the scheme, Phill Capstick, U.K. sales director of A.C. Lighting commented: "Attracting high quality staff to our business is crucial, as this assures the high standards and professionalism currently offered to our customers and suppliers. The fast-track approach of our programme has given trainees exposure to every element of our operation, empowering each of them to become a valuable member of our team. Particular thanks is extended to all our suppliers for their support, without which the overall success of the programme would not have been achieved."

Trainees were required to be thoroughly tested at the end of each intensive week. A.C. Lighting is pleased to announce that five trainees successfully completed the programme with flying colours, and welcomes David Goodman and Lucy Taylor to the UK Sales team, and Aaron Cripps, Martin King and Darren Palmer to the Export Sales team.

(Lee Baldock)


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