The use of Audio-Technica microphones for the broadcast of the 2004 Olympics marks the continuation of A-T's Olympic involvement, which began with the Atlanta Games in 1996 and has included Sydney in 2000 and Salt Lake City in 2002. "All eyes and ears will be on Athens in 2004 when the Olympic Games begin, and the demands of the multitude of settings in this event call for Audio-Technica mics," says Michael Edwards, Audio-Technica product manager in the US. "The durability and dependability of A-T is well known in the industry, and our mics are recognized for being able to reproduce sound faithfully, with the highest consistency of reproduction from mic to mic."
A large number of the company's shotgun microphones were selected for their clear audio reproduction and critical long-distance pickup. Models chosen for the Olympic venues include the AT4071 and AT4073, as well as the AT815ST and AT835ST stereo shotguns, both of which were designed specifically for the Olympics in 2000.
Other microphones supporting the audio setup include the highly directional AT895 adaptive-array mic, AT841 omni condenser boundary microphone, MT830 miniature omni condenser lavalier, AT831 miniature cardioid condenser lavalier, and the new 5mm AT899 subminiature omni lavalier. Audio-Technica wireless systems will also figure prominently.
(Lee Baldock)
