"We are encouraging agency agreements on various products so that we can put together complete sound systems, but with the type of support that retail outlets seem unable to offer," explained Mark Astley, MD of Audio Resources. "To us, support is just as important as making the sale, therefore the new facility will not be a basic music shop or audio supermarket. We want customers to come along and visit our demonstration and training suite. The emphasis will be supply of the correct gear for a customer's purpose. For those travelling longer distances or from mainland Europe we plan to offer local overnight accommodation in addition to the supervised hands-on familiarization and tuition offered to all customers.
In addition, Audio Resources is offering training support to individuals, organizations and companies within a 70-mile radius of Newtown and staff are also prepared to visit clients to provide on site training, consultancy and systems appraisal.
(Lee Baldock)