Included in its framework are racks, stage boxes, DI boxes and other ancillary products that are all essential to the success of any AV installation, large or small. Consistent with Audiologic's desire to communicate closely with its customers to ensure their requirements are precisely met, Audiologic Connect will offer a similarly 'engaged' approach to customer service, inviting clients to discuss their needs in detail and where necessary, offer bespoke solutions.
Andy Lewis, sales and marketing manager at Audiologic, extolled the virtues of the new venture and delivered an enthusiastic summary of its aims and projected achievements:
"There's no getting away from the fact that by any standards, cables and connectors could hardly be described as the sexy side of the AV business. Equally, there's no escape from the reality that very little of the vast array of hi-tech hardware out there is much use without these absolute essentials.
"Audiologic Connect has been set up to cater for the specific requirements of integrators and end-users, whether that's half a dozen tailor-made speaker cables for a club or the multi-faceted requirements of a large integrated AV installation. Whatever the project, we are able to advise on the best choices, configurations and combinations, in order that the customer achieves the most technically and economically effective solution possible."
Audiologic Connect offers premium quality products in Quartex and Procab cabling, to cater for all bulk, bespoke and pre-made requirements, complemented by benchmark Neutrik connectors and Caymon stands and racks.
(Jim Evans)