Blink specializes in the provision of integrated video packages for rock and pop concerts and festivals around the world. The concept has proved very successful in the UK, Europe and Australasia, and the US office has been established to promote their services to the huge live entertainment market in America. The operation in the States will be structured along similar lines to its other territories around the world. Blink subsidizes the costs of bands touring with video equipment in return for the rights to use the screens during walk-in and intervals. Blink then produces entertainment to run on the screens during those periods of downtime.
Jarvis feels the climate is ripe for the Blink concept to take off in the US, in spite of the current difficult economic climate. "Production values are still high, and acts can benefit from keeping their costs down and simultaneously adding value to their shows," he states. He confirms that there’s already been interest, and expects to announce the first Blink TV US tours early in the New Year.
Blink has also recently expanded its UK sales force with two new recruits, and UK and European tours so far confirmed for early 2002 include Kylie, Westlife, Ronan Keating and S Club 7.
(Ruth Rossington)