Veggie Grill's management works hard to have every aspect of its customer experience reflect a sense of high quality and high standards, and that extends from the food to the background music. That's why virtually all of Veggie Grill's more than two-dozen locations - there were 28 as of the end of 2014 - now have sound systems from Bose Professional.
Depending upon an individual location's overall size and interior dimensions, a Veggie Grill restaurant will have anywhere from four to 16 Bose FreeSpace DS-16F, DS-40F or DS-100 surface-mount speakers provide full-range sound for background music.
These are powered by Bose PowerMatch PM4250N configurable networked amplifiers, which allow Veggie Grill to control the volume level, on and off times, and the content mix for the audio in all of its locations, from its central office in Santa Monica via Ethernet connection. Locally, each store manager can also control the audio mix, using the Bose ControlSpace CC-64 networked controllers that are wall-mounted in each outlet.
"I'd say that the Bose brand was a huge part of their decision when it came to choosing sound systems," says Rene Perez, field engineer for Accelerated Communications, Inc., the AV systems integrator that is doing the AV systems installations for Veggie Grill nationally. "The Bose brand conveys a perception of very high-end audio, and that fits well with Veggie Grill's message about the quality of its food."
(Jim Evans)
