The Shenzhen-based CDD Virtual Studio has been pioneering new content production methods
China - Established just under two years ago by Tencent Interactive Entertainment Group's Content Development Department (CDD), the Shenzhen-based CDD Virtual Studio has been pioneering new content production methods for China's largest online gaming platform, Tencent Games.
It currently stands as the only virtual studio in the country equipped with CDD's self-developed VP and XR dual-system automatic switching capability, which allows for rapid system switching within one minute, enabling the facility to meet the high-end VP and XR system shooting requirements for large-scale productions in film and television. The studio utilises Brompton Technology LED video processing and AOTO LED screen as part of its technical setup.
CDD virtual production technical manager Nornor Chen notes that since the studio’s foundation, the team has been very open to exploring new application scenarios through hands-on experiences in different sectors. “Based on the needs of Tencent Games and the market environment in Shenzhen, the studio has primarily been focussing on esports live broadcasts, virtual events, and Tencent’s virtual press conferences,” he says.
With an impressive LED setup that includes a 40m by 6m, 240-degree curved LED screen and a movable 12.5m by 11m LED ceiling spanning over 100sq.m the studio utilises AOTO LED panels with a pixel pitch of 2.3mm, powered by 12 4K Tessera SX40 LED processors and 24 Tessera XD 10G data distribution units.
To take advantage of the full potential of each LED, the AOTO RM2.3 panels were calibrated with Brompton’s advanced measurement system, Hydra, unlocking Dynamic Calibration colour processing features and making the panels Brompton HDR-ready, which ensures beautiful, uniform video content even at extremes of brightness and colour gamut.
The first major production undertaken by CDD Virtual Studio was the esports live streaming event, CF 14th anniversary celebration. This project seamlessly blended gaming elements with virtual live activities, successfully visualising the dark urban setting from the game and integrating it with the live stage. “This immersive live streaming environment catered to both players and users,” explains Nornor Chen. “It also cleverly combined LED virtual production with XR technology, harnessing XR's capabilities for large-scale live production and employing high-precision LED virtual shooting for mid-shows and gala segments that demanded superior texture.”
"We are delighted that CDD Virtual Studio has chosen to incorporate our Tessera SX40, along with a comprehensive array of Tessera processing capabilities," stated Elijah Ebo, director of APAC operations at Brompton Technology. "We're also anticipating the studio's future adoption of Brompton's latest solutions, including our innovative TrueLight technology, which provides a significantly more precise and realistic image-based lighting experience.
“We have full confidence that these advancements will bring about a revolution in what can be achieved in facilities like CDD Virtual Studio. We're looking forward to witnessing the exhilarating new projects that will unfold at the studio."

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