Since featuring on the BBC in August last year the company has seen a dramatic rise in requests for its technology
UK - Award winning U.S. event technology start-up Crowd Mics are to hold a UK launch in London on the 12 May. The event, to be held at the iconic Curzon cinema in Soho, will feature a presentation from CEO and co-founder Tim Holladay together with live demonstrations of the technology with UK partner Saville Audio Visual.

Since featuring on the BBC in August last year the company has seen a dramatic rise in requests for its technology which allows users to speak, text and vote using their own smartphone. Tim explains, "For us, Crowd Mics is all about engagement. It's about letting people in the audience participate and be a part of the discussion. Since our launch we've had significant interest from the UK and have been looking for the perfect partner to drive this forward. Saville combines a vast technical know-how with a forward-looking and personable team. Perfect for Crowd Mics.

"Using a free downloadable app for both iOS and Android, participants are able to use their mobile device as a wireless microphone to ask questions at live events. Questions are facilitated via a moderators iPad with speakers selected at the touch of the screen" continues Hollaway.

At the heart of the system is the dedicated Crowd Mics ATOM interface that bridges the audio between users' mobile devices and the wireless network used to carry the signals. With ultra-low latency and wide frequency response the end result is crisp, clear audio delivered efficiently. The system is perfectly designed for conferences, meetings, AGM's and lectures, indeed anywhere that requires an audience to have a voice. With text commenting plus live polling including results displayed on screen, the Crowd Mics system is the guaranteed way to boost audience interaction in a simple controlled way.

Jim Young, head of digital events at Saville explains, "Most Q&A sessions involve handing round a wireless microphone that users are often uncomfortable using and which also introduces delays and ruins the flow of the event. Everyone knows how to use their phone and because the system allows for instant speaker switching there is no delay meaning the event can run smoothly, be more engaging and ultimately more productive.

"Combining the wireless mic feature along with polling and texting put's the ability to easily engage in an event firmly in the hand of the delegate" adds Young.

(Jim Evans)


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