A laser scanner was used to create a highly accurate 3D model of the building, and then prepared by 3D modeler and artist Nils Porrmann in order to set up the d3 stage, providing Treatment Studio with a content template to work on. Sam Pattinson, creative director of Treatment Studio, commissioned a number of animators to create the content. Pattinson has a long-standing relationship with d3, having used it on U2 tours as well as Elton John and the most recent Take That tour. Pattinson says that d3 is Treatment Studio's preferred system to work with, due to its abilities to accurately simulate the event in 3D before even going on-site.
Chris Bird, director at d3 Technologies, says: "We've known Sam since 2003 and to get the chance to do such a monumental event together is just fantastic. At d3 Technologies we understand the importance of 3D simulation of your event - especially with a very limited time-frame for your show or other complications like high-level security on-site. We have over 10 years of experience in the live events industry, and we know that simply relying on 'rehearsal time' is often just not good enough. Especially with events like this, you want to prove in advance that your project is going to look amazing."
d3 Consultancy, d3 Technologies' experienced in-house technical solutions team, assisted with the production including sequencing to the music, synchronising to timecode and operating the show.
(Lee Baldock)
