While the exact nature of the products to be showcased at ISE remains a closely guarded secret until the show opens its doors on 29 January, Fredrik Svahnberg, Dataton's marketing director, comments: "We have continued to update Watchout this year with new features such as 3D stereoscopic playback, live video streaming, interactivity, and multiple languages. What we are going to show at ISE marks the start of a major move forward."
On the first day of ISE 2013, Dataton will host a booth party at 17:00 on stand 7-K175 to celebrate its 40th year in business and the Swedish-based company is promising plenty of Scandinavian hospitality.
Maintaining its support for education programmes in the pro-AV space, Dataton will also present an InfoComm University session in ISE's Education Zone. Titled Multi-Image Projection Techniques, the session will be delivered by Svahnberg and will be held at 10:00am on Wednesday, 30 January. Like all InfoComm University content, the session will be vendor-neutral and free of sales pitches.
Finally, ISE 2013 will be the first major AV tradeshow that Dataton has planned from its new corporate headquarters at Mjärdevi Science Park in Linköping, Sweden. Construction of the purpose-built HQ, designed by award-winning architect Petra Gipp, commenced in the summer of 2012.
Dataton will exhibit on Stand 7-K175 at Integrated Systems Europe at the Amsterdam RAI from 29-31 January 2013.
(Jim Evans)