The philosophy of David Cooper Consulting is to provide focused, long term sales and brand management services to an exclusive number of pro audio manufacturers. The select few that the new enterprise will go into partnership with will benefit from the company's strategic approach to brand management as well as its extensive global network of relationships built up over a generation.
"I'm absolutely thrilled to be in a position to now offer my services to other manufacturers," says Cooper. "Fronting Midas' exceptional sales and marketing team for nearly 20 years has been an honour and a pleasure but over the last few months I've had a strong desire to be in charge of my own destiny. At Midas, we've had some good times; we've had some great times, but if I don't do it now, I never will!"
However, Cooper is determined not to lose touch with Midas, the brand he has loved and cherished for so long. "It seems it is possible to have your cake and eat it," he continues, "and I'm delighted to announce that Midas and Klark Teknik are the first clients of David Cooper Consulting, which will exclusively represent both brands in Asia."
John Oakley, managing director of Midas Klark Teknik says: "I am incredibly sad to see David leave the company after all he has done for our brands and his record speaks for itself. However, in equal measure we are delighted to start using the services of David Cooper Consulting and fully expect a mutually beneficial, long term relationship."
Cooper concludes: "There will be speculation that my departure has something to do with the new owners of Midas Klark Teknik but this could not be further from the truth. Midas and Klark Teknik are profitable, in extremely capable hands, have a stable vision for long term growth that remains true to the brand values and have already received considerable investment from the Music Group. I have nothing but optimism for the future success and growth of Midas and Klark Teknik business on a global basis."
(Lee Baldock)
