March's appointment emphasizes VER's commitment to their wide range of clients and continual investment in expertise, equipment and leading edge innovation. With nearly 30 years of experience working with production lighting, March joins a highly skilled team of technical and project management professionals at the company's London headquarters.
Susan Tesh, executive director of VER's global lighting division states, "We have been successfully servicing our international lighting clients from our London operation with kit however we hadn't set up a lighting sales and production support department in the UK. The response to our presence in the UK has been hugely positive, so expanding to include our entire range of lighting products and service offerings is a natural next step. It's outstanding to have this led by David March and backed up by our team of top lighting project managers, advanced technical team and designer support services."
VER UK's lighting department will include a large prep space with a full-trim grid as well as pre-visualisation suites to provide 'digital rehearsals' of lighting, video and scenic elements together; a new work flow VER have used on a number of productions.
Along with sister company UK broadcast lighting specialists Aurora, VER supports a broad range of productions including major international touring artists such as David Gilmour, The 1975, Foo Fighters, Justin Bieber, Twenty One Pilots, and Taylor Swift. The company also supports prime time television shows such as The Voice, Big Brother, The Graham Norton Show and Robot Wars plus a large variety of high-profile live events from the French Open to the Glastonbury Festival.
Speaking to his new key role, March said, "This is a truly fantastic opportunity to help build the lighting business of a world leader in equipment provision. The standard of equipment and crews operating throughout every area of VER is exceptional and I am thrilled to be a part of it."
Head of sales for VER UK and Europe, Adrian Offord adds, "This is an exciting time for VER. The addition of David and the strengthening of our global lighting division perfectly complements growth within other areas of our business and will provide clients additional resources to support their creative endeavours."
(Jim Evans)
