Holographic technology continues to make rapid advances. Visitors to the FLUX Innovation Lounge will discover a range of approaches including the two metre tall Holo, designed by Conran Partners, the world's first 360° interactive hologram. Also featuring is Holotronica's Hologauze, which allows large scale holograms to appear to 'float'. Finally, FLUX will also demonstrate a number of smaller holograms, suitable for POS or exhibitions.
"Today's customer is becoming increasingly desensitised to typical methods of digital signage and now require more eye-catching, innovative approaches to engaging with them," comments Steve Blyth, managing director of Engage. "Visitors to this exclusive event will find that, far from being a gimmick, holographic displays attract customers, increasing the length of time they stay, and encouraging them to return."
The FLUX Hologram Showcase takes place on 23 July from 12pm-7pm at the Flux Innovation Lounge, Engage Production Ltd, Unit 1, Wool House, 74 Back Church Lane, London, E1 1AB.
(Jim Evans)
