The partnership covers the sub-Saharan African region
South Africa - ApexPro, distributor of professional audio-visual equipment for the sub-Saharan African region, has recently cemented a partnership with UK-based HH Electronics, manufacturer of professional audio from within the Headstock Group, UK.
“We are extremely excited about our partnership with HH Electronics,” says ApexPro director, Justin Acres. “The entertainment, tourism, and live events sectors in Southern Africa are poised for a much-needed comeback following the restrictions on business imposed by the Covid-19 pandemic. As new venues open, and those that survived the lockdowns look to attract new patrons, the demand for high-quality, low-cost, expandable professional audio systems is on the rise. We can’t think of a better manufacturer to fill this gap than UK-based HH Electronics.”
Technical director at ApexPro, Mark Malherbe concurs, stating, “The iconic 1984 Concert in the Park was powered by HH Electronic power amps, a gig I remember well. HH Electronics has a much-deserved reputation, established over more than half a century, for innovation, excellence, and affordability across its product range. The systems designed and engineered by the HH Electronics team are ideal for our market, and I am confident that our clients will agree.”
HH Electronics was established in 1968, by Mike Harrison, an electronic engineer who identified a gap in the market for solid-state amplifiers for the then rapidly expanding TV broadcast network market.
HH Electronics is currently focused on two key areas, according to James Laney, CEO of the Headstock group. “Our emphasis today and into the future is line array and portable PA for live sound, and professional audio solutions of the installation market.”
Ian Wright, international sales director for the Headstock Group stated: “We are extremely happy to be announcing this new relationship with ApexPro and we look forward to working closely with them as they develop the HH brand within the African market. ApexPro has a long history in the African Pro Audio industry with an understanding of all vertical markets.”

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