Image Marketing is led by Tony Rufkahr
USA - ADJ has appointed Image Marketing as its manufacturer’s representative for Southern California.
Image Marketing was founded by Bob Rufkahr in 1980, and since then has represented some of the most prominent manufacturers in the AV and lighting industry.
The company offers a variety of services tailored to meet the needs of their dealers and manufacturers. Since inception, Image Marketing's mission has always been to represent quality products from manufacturers and to act as a conduit between manufacturer and dealer with the end goal being to ensure that both entities achieve sales and profit growth. Today, Image Marketing is led by Bob’s son, Tony Rufkahr.
“At Image Marketing, we are thrilled to partner with the ADJ Group and represent ADJ, Eliminator Lighting, Avante Audio, Accu-Cable and Accu-Stand in Southern California,” comments Tony Rufkahr. “The range of innovative solutions ADJ offers will provide tremendous value to our clients and their customers from San Diego to Los Angeles.
“Throughout my career I have always tried to take the fundamentals that my dad, brother and uncle taught me - things like doing the right thing and going the extra mile - and pair them with modern business practices. Old school meets new school, if you will. And I think this approach integrates perfectly with ADJ, a company with a rich heritage but also a clear vision for the future.”
Tony and his team at Image Marketing will work closely with Ted Molina, who is a member of ADJ USA’s internal sales team, with a particular responsibility for key accounts in Southern California. In addition, they will be supported by Edgar Bernal, ADJ USA’s national sales manager and Alfred Gonzales, ADJ USA’s director of sales.
“We feel that this new appointment is a very positive step that will be both beneficial to our existing customers in Southern California and help us to generate new business in the area,” enthuses Alfred. “Tony has an impressive pedigree in the industry, which he knows inside out, and brings immense experience and enthusiasm to the table. With Image Marketing working in collaboration with inside sales representative, Ted Molina, I am confident that our business in Southern California will go from strength to strength.”
Image Marketing will begin representing ADJ, Eliminator Lighting, Avante Audio, Accu-Cable and Accu-Stand in Southern California with immediate effect.

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