Sweden - Columbia, MD-based rep firm, Audio Associates has been named 'Rep of the Year' for Lab.gruppen products in North America. In recognition of their sterling efforts, Audio Associates president, Joe Blacker, and a number of his colleagues, were invited over to Lab.gruppen HQ in Kungsbacka, Sweden, for a factory tour followed by a stay at the legendary Icehotel situated 200km north of the Arctic Circle.

According to TC|US's Ken Blecher, Joe Blacker and his team were deserving winners: "Audio Associates have done a great job of promoting the Lab.gruppen brand into all pro audio market sectors, including the installation market where they are very strong. They have leveraged the brand's international recognition in the high-end touring sector to penetrate the installation market with great success, whilst continuing to serve the rental companies in their area to the high standards we have come to expect of them."

Joe Blacker appreciated the recognition: "Lab.gruppen is a great brand with high quality, reliable products that deserves its excellent reputation. This makes our job much easier when it comes to selling the products into a market where they are less well known, like the systems integration sector."

(Jim Evans)Joe Blacker, Audio Associates & Ken Blecher, TC|US


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