Attended by 800 fashion and tennis fans, the presentation celebrated 75 years of Lacoste Clothing. Production company Prodeo had pulled off a coup by staging the event at the Roland Garros stadium, where Lacoste, the first true French tennis star, won three French Open championships.
Nicknamed the Crocodile by the press and his fans because of his pugnacity on court, in 1933, he introduced his tennis shirts with the famous crocodile logo, probably the first time that a brand name appeared on the outside of an article of clothing.
For the corporate celebrations, event services company Euroson constructed two stages on court, to accommodate speeches, show video and present music. Decked out in tennis whites, the stages were bracketed by Nexo Geo S12 line array systems, left/right arrays each containing seven S12 modules, with subbass delivered by Nexo's new RS15 units. All stage sound requirements were handled by Nexo PS15 monitors.
The system was set up on an EtherSound network, using Yamaha A/D824 converters with a DM2000 console. The RS15 subs were powered by Nexo's new NXAMP4x4 amplifiers.
(Jim Evans)