The heat shrink labels will be custom printed with Aggreko's unique code system, allowing them to instantly scan the label to see cable details including size, length and stock quantity, hugely increasing the accuracy in distribution at one of the UK's most challenging events.
Le Mark's Leanne Baker says, "It's a huge achievement to be part of the 2012 Olympics. We've worked with Aggreko on a number of occasions with other printed products but this is by far the most exciting. We're really looking forward to seeing everything up and running at the opening ceremony."
(Jim Evans)
