"We are in the enviable position of simply having no space left to sell, but the applications are still coming in," says Cordelia von Gymnich, vice-president of Communications & Leisure Fairs for Messe Frankfurt, co-organiser of the show with Intex Shanghai and the China Musical Instruments Association (CMIA). "It is unprecedented to have a waiting list for a debut international event in China. The overwhelming response we have had to this show highlights the huge demand for a quality business platform in Shanghai."
The show will offer the complete spectrum of musical instruments and professional sound equipment, as well as a programme of live performances, concerts, workshops and competitions to add sparkle to the four day event.
(Lee Baldock)