The Orbital sales team
UK - Orbital Sound, the theatre, live sound and entertainment technology specialist, has announced the appointment of Andy Simmons to the post of director of sales. Joining Orbital in November, Andy brings over 25 years of international sales and marketing experience, gained within the pro-audio sector in association with many key brands, including Crest Audio, XTA Electronics, Peavey and KV2.

Andy will be fulfilling a strategic role at Orbital, working to develop the company's long-term sales plan, while making full use of the product-specialist expertise available within the organisation.

MD Chris Headlam comments, "At Orbital we have real passion for what we do and are always looking to add extra elements that enhance our service. With Andy's arrival we are focusing on how we innovate within the whole 'sales' field, on the basis that we are already a well-established and successful supplier with a great line-up of world-beating brands.

"We are one of very few, who have genuine hands-on product experts - all fully capable of offering combined technical, practical and consultancy expertise on a brand-by-brand, or individual product basis. This dedicated knowledge base is something that we believe is essential with the degree of complexity involved in modern audio equipment. Andy brings an exciting new dimension to our team, and a clear vision of how to achieve our strategic objectives. It's great to have him on board."

"Orbital has a tremendous reputation and a unique set of highly-skilled specialists; there aren't many sales companies you can go to in this industry and talk with staff who have actually been in the field using the products that they're selling," says Andy. "You're not talking with sales people at Orbital, but with project managers that have worked on multiple shows and who have the knowledge and experience to help you make decisions."

(Jim Evans)


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