Demand for PA systems for corporate events, conferences and product launches is bouncing back, reports professional audio systems specialist Shermann Pro-Audio. The internationally respected company, which is based in Newtown, mid-Wales, has noticed a definite upturn in business in the last few months as confidence slowly returns to the UK's corporate sector after a period of economic uncertainty.

Through a network of professional users, installers and dealerships across the country, Shermann's loudspeaker systems are in widespread use at major music festivals, rock concerts, conferences, product launches and publicity events at home and overseas. "I think a lot of companies are now playing catch-up after everything ground to halt following September 11," explained Ken Hughes, owner of Shermann. "They have realized the value of publicity campaigns and promotional events and they all need sound systems. There also seem to be more corporate events, such as receptions, conferences and annual meetings. The corporate market is beginning to flourish again."

The company has a wide range of customers throughout the UK, Europe and South East Asia, which include PA rental companies, dealers and installers who provide equipment for use in theatres, audio-visual specialists, churches, schools and village halls.

(Lee Baldock)


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