The company is set to demonstrate its live events capability, with a show combining laser projection technology
The Netherlands - Panasonic will launch a new 20,000 lumens projector at ISE 2017, a replacement for the PT-DZ21K, Europe's best selling high-brightness projector.

In addition, the company is set to demonstrate its live events capability, with a show combining laser projection technology, 3D mapping and performers interacting with moving projection courtesy of the newly launched PT-RZ31K, a 31,000 lumens laser projector developed for the live market.

Hartmut Kulessa, European projector marketing manager at Panasonic, said: "Our annual showcase is fast becoming a tradition at ISE and this year we will create a live event display, which uses the latest AV techniques and is sure to stop people in their tracks.

"Our relentless innovation in laser technology means we now have a roster of projection products that perfectly position us for the live events market."

ISE 2017 will also see the launch of LinkRay, introduced as a concept at ISE 2016, the 1-2-1 marketing solution uses individual codes within LED light sources as a source of information. LinkRay will be embedded inside a new display line up and, in addition, visitors to the stand will have the option to download product information, direct to their smart phones, from light plates throughout the stand.

(Jim Evans)


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