UK - Projected Image Digital, specialist supplier of digital media server hardware, video and lighting control solutions and digital content for the entertainment industry, was established to develop and bring new products to the market that highlight the increasing convergence between lighting and video mediums.

At the Production Show 04, PID will launch PixelMAD, a revolutionary matrix control system that loads digital images and plays them back as Quicktime movies via DMX-controlled lighting fixtures. PID is the worldwide distributor of this new product, which was first used on Radiohead's 2003 Hail To The Thief world tour 2003, to generate dynamic and organic lighting effects across a wall of James Thomas Pixelline fixtures - saving hours of laborious programming.

PixelMAD utilizes software that runs on a Macintosh in a very similar way to the Catalyst digital media server from High End Systems - also distributed by Projected Image Digital. Screen pixels are converted to DMX values and sent to DMX controlled LED or conventional lighting fixtures, using the Artnet Ethernet DMX protocol. PixelMAD will be available in a number of different configurations, from a 2-universe version to a 40-universe version - to suit shows of all budgets.

The full range of D-TEK industries' new D-Series products will also be on show, including the D-Switch, D-Switch Pro, D-Mix and D-Mix Pro - all of which have been developed to give lighting designers and directors the ability to control the video elements of a show. PID will also demonstrate the High End's Catalyst digital media server (recently seen in action on the National Lottery 'Jet Set'), the IRAD RADlite digital media server and Element Labs' award-winning VersaTILE LED tile system.

(Lee Baldock)


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