According to Lori Rubinstein, executive director of PLASA, North America, "Our alliance with ProSight will have a significant impact on the entertainment industry by allowing all those involved in the creation of entertainment events free access to standards that will make their lives safer and easier. We are thrilled that ProSight shares our commitment to making sure that everyone who attends or works on an entertainment event, from a live show to a film shoot, goes home safely at the end of the day. Technical standards protect lives, prevent accidents, save money, solve problems, and encourage creativity."
"Every day, ProSight's specialist underwriters work to protect both the professionals who create the entertainment experience as well as the people who enjoy the results of their efforts," said Kevin Topper, vice president of entertainment programmes, ProSight Specialty Insurance. "With the leading risk management professionals in the entertainment industry on our team, ProSight is seamlessly aligned with PLASA's mission to enhance business practices and skills development in our industry."
ProSight's leading insurance offering is centred on delivering specialized expertise, paired with a broad array of responsive insurance and risk management products designed to meet the unique needs of film and live events professionals so that they can seamlessly showcase their craft. As part of this new alliance, companies that employ ETCP Certified Technicians earn preferred rates on insurance solutions from ProSight due to the improved risk profile that comes from experience, skill and professionalism.
PLASA and ProSight will utilise print and digital advertising campaigns, social media channels and a dedicated co-branded website plasa.prosightspecialty.com to advance the alliance. The co-branded website is a resource for entertainment technology professionals interested in industry insights and skills development. It features fresh content from ProSight and PLASA, benefits of PLASA membership and updates on Technical Standards and Certification, as well as additional information about ProSight's many insurance solutions for the film and live events industries.
(Jim Evans)
