PLASA posts ‘most comprehensive’ industry research
- Details
The study - said by PLASA to be 'the most comprehensive study of the entire entertainment technology industry in many years' - is available to download from plasa.org. It delves into each market sector’s performance and also looks at the effects of macro-environment trends and employment.
According to the findings, all sectors have experienced growth, particularly AV and audio, which represent 38% and 27% of the market share respectively. AV is currently valued at £490m and has an increasing presence in many sectors including architectural and retail. Audio is valued at £340m due to its usage in installations and sports among others.
The suppliers surveyed showed a positive sentiment about the future of architectural & commercial, concert & touring and themed attractions; performing arts, DJ and studio sectors were also listed. The future of the industry is also positive, with half of those surveyed expecting the value of the industry to increase in the next five years.
PLASA managing director, Peter Heath, comments: “It’s great to learn that the entertainment technology industry is in such good shape. And with the industry diversifying and adapting, it is clear that leading professionals from all sectors are more than capable of steering live entertainment technologies in the right direction for generations to come.”
PLASA plans to carry out the research every 12 months. The full report, free of charge for PLASA members, is available to download below:
www.plasa.org/industry-research
(Jim Evans)