Powersoft forges partnership with Ferrari
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Powersoft's development philosophy prioritises reducing environmental impact through technology advancements and environmentally-conscious manufacturing processes. This commitment aligns with Ferrari's pursuit of excellence, whose aim is to achieve carbon neutrality by 2030.
Luca Lastrucci, CEO of Powersoft, commented: "The partnership with Ferrari marks a significant milestone in Powersoft's history, showcasing Italian expertise and creativity in the field of acoustics within the automotive market. Both companies share the core values of excellence, innovation and a passion for engineering and technology development. We're excited to lend our know-how to enhance Ferrari's audio experience.”
Ferrari chief research & development officer Ernesto Lasalandra said: “We’re thrilled by this new and exciting technology partnership with Powersoft, which will enable us to deliver exceptional audio experiences. By pooling our expertise and know-how, our goal is to develop cutting edge solutions and offer superior sound quality that we eagerly anticipate sharing with our customers.”