PR Live has invested in its own LED screen surface
UK - South London-based live event and technical solutions specialist PR Live has invested in its own LED screen surface, with an initial purchase of 120 panels of Absen A3 Pro 3.9mm pitch high definition product, complete with all necessary processing and rigging.

This is the first of a series of planned LED screen purchases which will expand the company's substantial video department which also currently features Christie high powered projectors, High end video switchers, processing and a selection of media servers.

PR Live's Justin Hammond comments, "LED screens are becoming increasingly prominent in the shows and events for which we design and supply equipment, so we are expanding the department. We wanted a premium multi-purpose product particularly to service our high-end corporate work ... and that was also ideal for our general music and live event based work."

Justin and the team at PR Live looked at several options before choosing the Absen 3.9. Talking more generally, Justin explains that as PR Live has been steadily increasing its video capabilities and good quality LED is now becoming more cost-efficient, it made sense to purchase their own kit.

"This is just the start," commented Justin, saying that with both 'scenic' video and IMAG projection becoming more standard at all events, from small-to-medium to the large and high profile - indoor and out - this is an investment path that is a "Highly logical" move.

(Jim Evans)


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