Algam, the leading distributor of MI and audio products in Europe, will take care of the supply chain, while Music Distribucion, a well-established distributor based in Barcelona, Spain, will be in charge of the sales and marketing activities.
"We're delighted that Music Distribucion has teamed with Algam," declared PreSonus Europe managing director, Michelle Lynch. "Algam is absolutely amazing; they're consummate professionals who know the market extremely well. In a relatively short period, they have already greatly improved our sales in France. We are confident that this new alliance will do wonders for our presence in Spain and Portugal."
"At Music Distribucion, we are extremely enthusiastic about this partnership with PreSonus," said Manel Punti, Music Distribucion general manager. "It not only increases our audio products offer, it extends the commitment we made to our dealers to bring them the latest technology and complete audio solutions. Because we are fond of the PreSonus products, we are convinced the brand will quickly grow in Spain and Portugal."
"Algam has started distributing PreSonus in France earlier this year, and the first months have been tremendous to say the least," added Benjamin Garnier, Algam Managing Director. "We are delighted to reinforce this partnership with this highly innovative company. Our privileged partner Music Distribucion will enjoy our new 200,000sq.ft logistics centre here in Nantes, France. Sharing the same stock for Spain, Portugal, and France, we can guarantee a comprehensive offer and a better availability."
(Lee Baldock)