This accolade is awarded to those companies that can boast 75% of their technical sales and customer service personnel are 'Certified Technical Specialist' (CTS) qualified. The CTS credential is for audio visual professionals who have demonstrated knowledge and comprehension of the science and technology used in communications including audio, video, display and systems.
The company can now boast that 80% of its sales and 100% of its technical staff are CTS qualified, with more currently going through the process, ensuring that they now have an advanced knowledge of the AV industry and are able to apply these skills to new technologies and applications as they develop.
PSCo's investment in bringing new and technologically advanced AV products into the marketplace mean that it is vital that its staff is technically trained. The company's new bezel-less M-PDP system is just one of the 'Advanced' products in which all staff have technical knowledge.
To achieve a CTS, as well as demonstrating technical ability, the individual must also agree to a Code of Ethics, pledging truth, accuracy, and a commitment to excellence in all aspects of their profession, ICIA's general certification is recognized by the National Certification Commission.