"I believe the best way to really appreciate what the working environment is like for both our equipment and the people who use it is to be there at the sharp end with them," he says.
"I attend a lot of trade shows and at pretty much every one I'm first in and last out. It's also very important to have a hands-on, technical approach to customer support and with that in mind I try to visit our customers whenever possible to answer any questions meaning that users can get the most out of our products. At the same time I can get face-to-face user feedback on what product enhancements may be desired and any additional features that users would like to see.
"Of course I can't be at every show, but in my role as application and support manager I will ensure that XTA delivers the very best support possible."
"We've always been passionate about supporting our customers, making sure we give them exactly what they need," adds group sales and marketing director, Bill Woods. "Richard knows our products inside out and his new role means that we're once again out there in the field on a regular basis, which is good for us and the engineers that use XTA and MC2 products."
(Jim Evans)