Organised by EMAP, this year's event saw a significant trend towards live demonstrations and presentations on stands, according to Lauren Steadman, manager of PSL Exhibitions, the approved supplier of all audio-visual services for the event. "In the field of business-to-business (B2B) exhibitions, this is one of the busiest shows on our calendar. However, this year, we saw a significant rise in the number of sound systems and plasma screens we were providing for live events on the stands."
In addition to providing full AV facilities for more than 50 exhibitors, including Adobe, LEGO and Tomi, PSL serviced the four presentation theatres that handled the core seminar programmes of BETT. All four rooms were equipped with PSL-designed stage sets, featuring a large central projection screen, supplementary plasma, and all necessary audio equipment.
(Chris Henry)