Francisco Pinheiro, CEO of Newart; LPL’s co-director Bruno Lima; LPL’s owner Casio Lima; Guillermo Traverso, Robe’s Latin America sales manager and Caio Berti, co-director of LPL.
Brazil - Lighting rental company LPL, based in Sao Paulo, has invested in 90 Robe BMFL WashBeams to service their immediate and ongoing work.

They will join over 400 Robe fixtures that the company currently has in stock. LPL services around 800 shows and events a year of different types and sizes, covering multiple sectors including music and concert touring, festivals, corporate events and brand activations and theatre and TV productions.

Caio Bertti, one of five directors and also an LD in his own right, comments, "LPL believes that having BMFL WashBeams in stock will help to create a new demand for these workhorse high powered luminaires all over Brazil."

Before committing to such a large purchase, they thoroughly examined all the alternatives he explained. Their relationship with Robe's regional sales manager for Latin America, Guillermo Traverso added a real 'personal touch' to the equation, and was instrumental in bringing the deal together which also involves the full support and backup for which Robe is renowned worldwide.

"We have a lot of time and respect for Robe," Caio maintains. "A lot of time and resources are going into R 'n' D and that's led to a great increase in the ammount of products available."

Caio will use BMFLs on the Maximus Festival in Sao Paulo - due to be headlined by Rammstein and Marilyn Manson and attended by 60,000 heavy and hard metal fans.

(Jim Evans)


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