Launched in May of this year, Tadah! has already won a clutch of work on behalf of a wide range of national clients, including a number of well known 'blue chip' brands. The project in Blackpool was delivered together with Bark Media, a video and audio production company based in Manchester.
Over 18,000 people attended the iconic switching-on of the resort's illuminations by comedian Peter Kay and as ever there were a host of pop stars and celebrities on hand to add some extra spice to the evening's festivities including Little Mix, Pixie Lott, George Ezra and Union J.
Tadah! director Dave Gilbank oversaw the evening's proceedings and commented: "We were commissioned by VisitBlackpool to produce a video that will play a big part in the seaside town's promotional marketing for the next year and it was a fantastic event to witness.
"We used three separate movie cameras to get all the best angles and had exclusive access to all of the stars on show.
"Tadah! were successful in being invited to make the promotional video of the Illuminations because of our idea to make a video that was both vibrant and contemporary and would appeal to families," added Dave.
(Jim Evans)
