Europe - Chinese manufacturer Taylorleds has announced that it is expanding its worldwide distribution network to open up new markets in Europe for its extensive range of large-scale, high-resolution LED video walls as part of its global sales strategy.
A new customer experience centre will open in Reading in February, designed to provide access to the company’s indoor, outdoor and live event LED video walls, the newest among them being the VX Series which is aimed at the rental market and will be launched at the ISE trade show in Barcelona. The Reading centre will provide regular demonstrations to customers, consultants and specifiers, as well as providing a meeting and training space for visitors from all over the UK and Ireland.
Chris Kmiec, sales director of Taylorleds UK, comments: “We’re excited to be opening this dedicated space in Reading to create new sales prospects and better support the UK market. Having recently completed projects including the vibrant corporate space at 22 Bishopsgate incorporating London’s highest free viewing platform, and the University of Surrey, we are confident that our fully equipped demonstration facility will deliver a convincing experience to enable us to bring a fantastic product range to the UK market, and offer the kind of professional support that this requires.”
A second customer experience centre is set to be inaugurated in Barcelona during the second quarter of 2025, designed to complement and support Fentumpro, Taylorleds’ Spanish distributor, and located within easy reach of all major European markets.
Taylorleds CEO Mike Yan adds: “This investment into these new dedicated customer experience centres, providing resources to support our trusted distributors in the UK and Spain, will allow us to bring new and existing product ranges to our key markets in Europe by demonstrating their key features and benefits, as well as improving our sales, training and support processes.”
