TiMax2 SoundHub recently helped launch several new models from Spanish car manufacturer Seat.
Switzerland - TiMax2 SoundHub recently helped launch several new models from Spanish car manufacturer Seat, taking control of the multichannel sound system plus a variety of talent and content sources on their lavish stand at the Geneva Motor Show.

TiMax was specified by Pere Capell of BTM Sound in Gerona as the system matrix to tie together a complex hook up of the exhibition stand's distributed presentation system and a full concert sound system used in the press launch which featured a live performance by Grammy Award-winning Latin pop diva Shakira.

The press launch system consisted of five Meyer M'Elodie line arrays and two M1D arrays including subs, which the TiMax delay-matrix blended with a distributed system consisting of fourteen Meyer CQ1 and nine Meyer UPA powered enclosures. TiMax also provided grouped system EQ and level-profiling across the booth's multiple overlapping zones.

Audio sources into TiMax included live microphones for presenters and Shakira via Yamaha digital consoles, 7.1 surround playback stems from HD video players, plus music and effects stings from Protools and Denon CD decks.

The principle creatives and system designers were Jorg Rapp and Michael Schwartzer of Adhoc based in Koln; the main AV contractor was Avega of Madrid.

(Jim Evans)


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