Lucy Edelstein - deputy director
UK - Kent-based stage engineering company Triple E has named Lucy Edelstein as deputy director and appointed Tokyo Velludo Co as its distributor for Japan.
This expansion of Triple E’s international distributor network ties in with the longer term aim to increase worldwide representation across key territories, as well as expanding the company’s sub-contract precision engineering services, an aspect of the business which has been reinforced with the acquisition of Thorley Engineering.
“Lucy has been brought in to carry Triple E forward as myself and Brenda begin to step back from the business,” explains Tripple E’s David Edelstein. “After spending three years working in many different parts of the company Lucy has taken on the role of director, deputising for Brenda and myself when we are not in the office. We are delighted as Lucy has already made significant changes and improvements to our overall infrastructure. Together, we have taken steps to future-proof the business and develop some big ideas for Triple E’s future.”
“A major part of my new role as deputy director is to address business development and the organic growth of our current business whilst also exploring new avenues and potential distributors in new markets, as well as streamlining the business and the way we do things,” says Lucy.
Lucy has also been instrumental in the recent appointment of Tokyo Velludo Co. as Japanese distributor for Triple E. Established over 70 years ago, this Japanese theatre and performing arts supplier has been an end user of Triple E products for many years.
“We realised that with an exclusive distribution agreement with Triple E we could become even more competitive in our market,” says Tatsuro Kushida, sales manager of Tokyo Velludo.
“We are delighted,” adds Lucy. “We can see this relationship is already increasing product awareness and subsequent sales in the region. And this model is being applied to other territories around the world as we expand our distribution network.”
(Jim Evans)

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