Located in both Bromsgrove and Hemel Hempstead, the operation will be headed up by Rich Rowley, assisted by an experienced and professional team of 23. XL Events has been established to offer the latest sound, lighting and AV technology drawing on the experience, resources and project management of the XL Video group of companies in the UK and Europe.
Rowley comments: "We have a vast pool of knowledge and creativity, plus access to a wide variety of equipment. As part of the XL Group of companies we have the resources to offer the most comprehensive and cost-effective packages and support involving everything from providing the technical infrastructure to the logistics of making an event happen efficiently."
XL Video MD Lee Spencer adds: "We're predicting a very positive future for a company designed to offer flexible, creative, leading-edge solutions in a time of economic volatility. XL Events will also fill the void left by other rental companies who are now chasing end-user work. There are many production companies out there in need of love and support."
The XL Group has already invested in excess of half a million pounds in the new company, and predicts to do at least the same again over the next 12 months.
XL Events has access to much in-house equipment including the L-Acoustics dVDOSC, Kiva and d&b Line Array loudspeaker systems with analogue / digital control from Soundcraft, Yamaha and Midas plus a large selection of Shure, Sennheiser radio systems. Lighting stock consists of conventional, digital and LED lighting. XL Events has invested in Martin Professional moving lights, the Catalyst DL series, along with Philips SSL ColorBlasts and ChromaQ ColorBlock LED, with WholeHog, MA Lighting or Avolites for control.
The operation also has access to XL Video's stock of broadcast quality cameras, HD PPUs and LED screens for all applications. There are also a host of more 'exotic' alternatives at their disposal including F-LED11, Spider 40, MiStrip, MiTrix, Stealth and customisations as required.
Current and upcoming XL Events work includes shows for Price Waterhouse Coopers at the new Atlantis Hotel Dubai, the MPH08 Show in the UK and Ireland and audio and video for a CBeebies production in December/January for BBC Worldwide.
(Jim Evans)
