Some 1,000sq.m, a quarter of the overall capacity at Singapore Expo, will be set aside for Event 360º Asia. Heartened by the initial response, Davin Er, who is responsible for developing this sector, believes that interest has not only been stimulated by the support from the Singapore Tourism Board, but the building of the S$3.85bn Marina Bay Sands complex, housing casino, hotel and convention centre.
Event 360º Asia will also be working closely alongside Singapore-based UnUsUal Productions, who are among an increasing number of local companies that have the capability of offering world-renowned event staging technology in the form of smoke, pyrotechnics, sound and lighting.
"In addition," says Mr Er, "we also have the support of The Singapore Association of Convention and Exhibition Organisers and Suppliers (SACEOS); this means that Event 360º Asia will be able to offer a one-stop shop for event promoters and exhibition organisers looking for this expertise."
(Jim Evans)
