"Historically, the International Americas is a strong area for Shure sales, but there is a lot of potential for growth. With his strong background in international sales and pro audio, we're confident that Jose Rivas is the perfect candidate to help maximize our sales in the region," said Jane Wilke, general manager of Shure's International Americas Business Unit.
Rivas' educational background includes a Master's degree in International Management from the University of St. Thomas in St. Paul, Minnesota, and a Bachelor of Science in International Marketing from Minnesota State University in Mankato, Minnesota. "I am very excited to be working at Shure," said Rivas. "I've always considered Shure a world-class organization with a long history of producing successful pro audio products. It is a great honour to be chosen for this position, and I look forward to continuing Shure's legacy of success throughout the region."
(Lee Baldock)