USA - Lighting & Electronics is using a new programme offered by the LDI show as a way to give back to the industry and they are issuing a challenge to all LDI exhibitors to follow in their steps.

LDI is offering a small rebate to exhibitors for every client that registers, using the exhibitor's unique code, attends the show held in Orlando, Florida 20-22 November, and verifies on site. Lighting & Electronics has embarked on an active PR campaign encouraging their customers to attend and have announced they will be donating their entire rebate to Behind the Scenes.

Maryalyce Merritt of Lighting & Electronics commented, "Too many of our colleagues are experiencing challenges to support themselves and their families. They have had to find more creative ways to pay the bills and provide for their basic needs. The L&E family has decided to take a proactive stand to help meet those needs. Many of these folks are the same ones who have shown us great loyalty and support over the years. We are honoured to have these close associations with our industry family and it is our privilege to reciprocate both the support and good will that this close knit community affords one another. Lighting & Electronics encourages all of our fellow LDI exhibitors to rise to this challenge, seize this opportunity, and assist us in providing for our industry brothers and sisters in need."

(Jim Evans)


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