Prolight + Sound is back on the growth track
- Details
Current topics such as the implementation of sustainable events or the increasing demand for specialists and young talents were discussed - in this regard, the Prolight + Sound conference programme offered future-oriented approaches and solutions. Following the end of global travel restrictions, it was the first opportunity for many industry participants to visit the show since 2019. This is reflected in the high internationality of the event: Half of the visitors came from outside Germany, say the organisers.
Over four hundred and fifty exhibitors from 34 countries participated. “The event industry is back,” says Wolfgang Marzin, chairman of the board of management, Messe Frankfurt. “The past four days have left no doubt about that. Together with the industry, we have taken action to promote the business. We are continuing on this path and investing consistently in the event. The high level of satisfaction on both the exhibitor and visitor sides, and, above all, the impressive internationality, provide a strong basis for further growth in all product areas - and thus for the successful future of Prolight + Sound.”
At the product presentations in the exhibition halls, there was a clear trend towards IP-based connectivity of lighting, sound and stage technology components. More and more, these can be controlled and monitored regardless of location and across devices: The ‘Internet of Things”’ is already a reality in the event industry. In addition, the sector’s commitment to sustainable event operations is having an increasing impact on product designs. Systems with high energy efficiency, long service life, transport-friendly design and a high proportion of recyclable materials were high on the agenda.
Despite all the confidence in the event industry and a positive underlying mood, the effects of the high demand for skilled workers are particularly noticeable. The Future Talents Day on Friday invited students to visit the trade fair. More than 600 young people took part in special events such as guided tours and networking sessions, learned about career prospects and came into direct contact with potential employers.
Another demanding task for the event industry is to find answers to the challenges posed by high energy prices. At the same time, customers are becoming increasingly aware of sustainable event technology and event organisation. In this context, new products and approaches that contribute to the careful use of natural resources gained additional relevance at Prolight + Sound.
The Green Sessions on the Main Stage provided new impulses for reducing power consumption and for a more positive CO2 balance. There was also great demand for the guided tours to the stands of suppliers of particularly environmentally friendly solutions. Prolight + Sound 2024 will take place from 19 to 22 March.
