International market leaders in the field of PET (polyethylene terephthalate) bottle production and labelling, Krones AG, took over an entire hall at the popular exhibition, central to which was a striking and dynamic two storey construction known as the Think Tower. Used as a meeting and business centre, the tower was clad with 288 1m x 1m PhantomFrames, creating almost 300sq.m of video and moving graphics.
The video content comprised a combination of solid colours flowing through to graphics and video footage, ensuring that the activity going on inside the tower was complimented by the liveliness of the images on its fascia.
G-LEC provided six of its own trained technicians to construct the Think Tower. Once the tower was completed and signed off they were immediately off to their next assignment - building an open-air LED system for a German car manufacturer in the harbour of Ibiza Town.
(Jim Evans)